Digital Marketing Executive
Who can apply: We are currently seeking a full-time Digital Marketing Executive to join our team in Webdura Technologies, Infopark, Kochi. The ideal candidate is responsible for implementing Pay Per Click media strategies for clients and can quickly understand, manage, and support initiatives that will contribute to the goals and success of client campaigns.

Infopark, Kochi
Department: Digital Marketing

Key Functional Areas of Responsibility

A solid, fluent understanding of PPC best practice across Google, Facebook, Bing, and LinkedIn
Excellent control on the following tasks- Keyword Bidding, Ad copywriting, re-marketing, content ads, Match type strategies, Landing page testing, most recent AdWords features
Exceptional knowledge of PPC techniques & the ability to communicate this knowledge through strong verbal & written communication skills
Able to work under pressure & too tight deadlines
Keyword discovery & research to identify potential keywords to use on the accounts
Ensure all ads follow company brand guidelines & all copy is written is to the company’s standards
Set up text ads, product listing ads, display ads & remarketing advertising campaigns Highly focused on maintaining monthly & annual budgets & hitting KPI targets
Ensure tracking methods are in place so that all campaigns can be correctly tracked & measured for ROI
Acute analytical skills
Continually monitor & update accounts to optimize lead conversions & sales
Google AdWords Professional (GAP) qualified
Analyze & report on campaigns to achieve maximum ROI

Professional Skills

PPC specialists with relevant experience of a minimum of 2 years with an understanding of Google Adwords
Experience in handling e-commerce websites
Google Certified professional
Hands-on experience on conversion-oriented social media campaigns (on mediums like Facebook, LinkedIn, Instagram, Twitter, etc)
The knack of implementing new technologies, automation capabilities that enhance SEM/SMM efforts
Ability to write ad copy and optimize through A/B testing
Experience in managing large scale performance-based PPC campaigns on enterprise-level PPC management platforms
Experience in gathering insights from multiple data sources and making informed decisions to improve the performance of campaigns

Qualification
Graduate in any Discipline

https://www.webduratech.com/career-openings/digital-marketing-executive/

Webdura Technologies
Ground Floor, Vismaya Building, Infopark, Kakkanad, Kochi
Email : contact[at]webduratech.com
Phone : +91 7994430665