We are looking for a Digital Marketing Executive with 2 years of experience, who understands the technical side of digital marketing. The candidate should be a quick learner, smart & innovative to use various marketing tools & plugins to increase the effectiveness of digital marketing.
Assist in the formulation of strategies to build a lasting digital connection with consumers.
Plan and monitor the ongoing company presence on social media.
Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness.
Be actively involved in SEO/SMM efforts (keyword, image optimization etc.).
Prepare online newsletters and promotional emails and organize their distribution through various channels.
Provide creative ideas for content marketing and update website.
Collaborate with designers to improve user experience.
Measure performance of digital marketing efforts using a variety of Web analytics tools (Google Analytics, WebTrends etc.).
Acquire insight in online marketing trends and keep strategies up-to-date.
Maintain partnerships with media agencies and vendors.
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