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	<title>Trade Kerala &#124; Kerala Business Listing</title>
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	<link>http://www.tradekerala.com</link>
	<description>Kerala Business Directory</description>
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		<title>Splash 2012 &#8211; Wayanad Monsoon Fest From 12th To 15th July 2012</title>
		<link>http://www.tradekerala.com/splash-2012-wayanad-monsoon-fest-from-12th-to-15th-july-2012/</link>
		<comments>http://www.tradekerala.com/splash-2012-wayanad-monsoon-fest-from-12th-to-15th-july-2012/#comments</comments>
		<pubDate>Fri, 18 May 2012 06:57:03 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Kerala Events]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4487</guid>
		<description><![CDATA[Splash 2012 - Wayanad Tourism Organization (WTO) announced the Fourth edition of Wayanad Monsoon Fest From 12th To 15th July&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong><a href="http://www.tradekerala.com/wp-content/uploads/2012/05/Splash-2012.jpg" class="lightbox" rel="gallery-4487"><img class="alignleft size-full wp-image-4488" title="Splash-2012" src="http://www.tradekerala.com/wp-content/uploads/2012/05/Splash-2012.jpg" alt="" width="200" height="192" /></a>Splash 2012</strong> - <strong>Wayanad Tourism Organization</strong> (<strong>WTO</strong>) announced the Fourth edition of <strong>Wayanad Monsoon Fest</strong> From 12th To 15th July 2012.</p>
<p style="text-align: justify;">The Wayanad Monsoon Carnival has caught the attention of the &#8220;Global Tourism as the most innovative initiation on &#8220;Monsoon Tourism Promotion&#8221;.</p>
<p style="text-align: justify;">Wayanad Tourism Organisation welcomes all Domestic and International Tour Operators &amp; Travel Writers to be part of this Rain- Carnival, the prominent calender event of Kerala Tourism Circuit. Tons of Entertainments-Cultural feasts, Indoor&amp; Outdoor Games, Competitions, Exhibitions of local produce awaits you at Splash 2012!!!</p>
<p style="text-align: justify;"><strong>BUSINESS OPPORTUNITIES!!!</strong><br />
<strong>B2B SESSIONS, SEMINAR, FARM TOURS.<span id="more-4487"></span></strong></p>
<p style="text-align: justify;">Wayanad Tourism Organization (WTO) in association with Kerala Tourism is organizing the Fourth edition of SPLASH, Wayanad Monsoon Fest, between 12th -15th July 2012.<img title="More..." src="http://www.keralaholidays247.com/wp-includes/js/tinymce/plugins/wordpress/img/trans.gif" alt="" /></p>
<p style="text-align: justify;">WTO organize travel arrangements from Calicut (Kozhikode) to Wayanad, Accommodation, various sightseeing in Wayanad and visits to various Hotels/ Resorts/Home Stays etc.</p>
<p style="text-align: justify;"><strong>A general outline of the Programme will be as follows:</strong></p>
<p style="text-align: justify;"><strong>12th July 2012:</strong> Arrival of Delegates at Calicut (Kozhikode), Transfer to Wayanad, Check in to respective Hotel/Resort. Overnight Stay.</p>
<p style="text-align: justify;"><strong>13th July 2012:</strong> Splash Outdoor Activities, Adventure Sports, Games like mud Football,Country Rafting, River Crossing etc., Transfer to the venue for Tourism Seminar and Cultural Show. Back to Hotel/Resort.Overnight Stay.</p>
<p style="text-align: justify;"><strong>14th July 2012:</strong> Transfer to the venue for B2B Meet. Back to Hotel/Resort. Transfer to the Venue for Cultural Show. Back to Hotel/Resort. Overnight Stay.</p>
<p style="text-align: justify;"><strong>15th July 2012:</strong> Visit to various member properties of interest. Afternoon departure.</p>
<p style="text-align: justify;">Wayanad Tourism Organization request you to kindly confirm your participation with a return mail to mail@wayanad.org so that WTO can make the necessary arrangements to make your trip the most interesting &amp; satisfying.</p>
<p style="text-align: justify;"><em>Please contact Wayanad Tourism Organisation at the earliest and get yourself enlisted.</em></p>
<p style="text-align: justify;">KrishnaKumar.V &#8211; 98473 07532 (Mart Committee)<br />
Ravindran &#8211; 85472 55308 (Coordinator)<br />
Ashraf CC &#8211; 94470 70001 (General Convener)<br />
E-mail: mail@wayanad.org</p>
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		<item>
		<title>Live in Style &#8211; Style and More Style!</title>
		<link>http://www.tradekerala.com/live-in-style-style-and-more-style/</link>
		<comments>http://www.tradekerala.com/live-in-style-style-and-more-style/#comments</comments>
		<pubDate>Fri, 18 May 2012 05:47:31 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4484</guid>
		<description><![CDATA[That&#8217;s the service mantra at Live in Style, Kochi&#8217;s premier beauty parlour and spa. Located&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://www.tradekerala.com/wp-content/uploads/2012/05/Live-in-Style.jpg" class="lightbox" rel="gallery-4484"><img class="alignleft size-full wp-image-4491" title="Live in Style" src="http://www.tradekerala.com/wp-content/uploads/2012/05/Live-in-Style.jpg" alt="" width="170" height="100" /></a>That&#8217;s the service mantra at Live in Style, Kochi&#8217;s premier beauty parlour and spa. Located in Panampilly Nagar and managed by Shoba Kunjan, Live in Style is a one stop shop for all your hair, skin and beauty care treatment and solutions. With 35 years of experience as a beautician, Shoba exudes an aura of quiet confidence that inspires most of the city&#8217;s asocialites and celebrities to seek her out for their beauty requirements. Shoba&#8217;s bridal make-up prowess is widely appreciated in all corners of the state and come bridal season. Live in Style was the first salon in the city to introduce and L&#8217;Oreal in Kerala and today, it is the largest user of both these premium hair and beauty care brands. staff at Live in Style are trained by Schwarzkopf and L&#8217;Oreal professionals in Spa, colouring, straightening and other hair services.</p>
<p style="text-align: justify;">And now, Shoba&#8217;s daughter, Swetha has joined her. Trained at Vidal Sassoon, London, Swetha has set about the task of following in her mother&#8217;s footsteps with great enthusiasm and determination. Exclusive services like hair spa, body spa, spa pedicure and manicure and a wide range of facials offered.</p>
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		<item>
		<title>Joint Free &#8211; A new way to care for your Joints</title>
		<link>http://www.tradekerala.com/joint-free-a-new-way-to-care-for-your-joints/</link>
		<comments>http://www.tradekerala.com/joint-free-a-new-way-to-care-for-your-joints/#comments</comments>
		<pubDate>Fri, 18 May 2012 05:42:52 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4481</guid>
		<description><![CDATA[Ayurveda is the scientific way to a healthy life. It is today considered to be&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong>Ayurveda</strong> is the scientific way to a healthy life. It is today considered to be the best complementary and alternative system of treatment for any chronic ailments. The number of people choosing this traditional system is increasing day by day. The ISO 9000-2008 and GMP certified Manara Bio Pharma is an Ayurveda Centre which constantly experiments on different aspects of the system. Its excellence in research and manufacturing infrastructure makes it a pioneer in the industry. Mr.M.S.Anaz is the Managing Partner of Manara Bio Pharma. He has been in the field for the last 10 years and has a rich experience of manaufacturing various kind of herbal medicines. Dr.Ramadevi is one of the other partners of Manara Bio Pharma, is a retiered senior medical officer and her skills and long and rich experience have helped her to introduce new herbal medicines for many grave diseases.</p>
<p style="text-align: justify;">Joint Free is such miraculous invention of hers after research lasting eight years. Joint Free is mainly used for arthritis.The medicine in the capsule form is prepared from the extracts of herbal plants like Kurunthotti, Amukkuram and Sathavari and has been found to be very effective.</p>
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		</item>
		<item>
		<title>Smart Escaso Club &#8211; The physiotherapist owned Fitness Group</title>
		<link>http://www.tradekerala.com/smart-escaso-club-the-physiotherapist-owned-fitness-group/</link>
		<comments>http://www.tradekerala.com/smart-escaso-club-the-physiotherapist-owned-fitness-group/#comments</comments>
		<pubDate>Fri, 18 May 2012 05:27:56 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4478</guid>
		<description><![CDATA[After making Thrissur 3284 kilos lighter, Smart Escaso Club, probably the first health club promoted&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://www.tradekerala.com/wp-content/uploads/2012/05/Smart-Escaso-Club.jpg" class="lightbox" rel="gallery-4478"><img class="alignleft size-full wp-image-4493" title="Smart-Escaso-Club" src="http://www.tradekerala.com/wp-content/uploads/2012/05/Smart-Escaso-Club.jpg" alt="" width="298" height="90" /></a>After making Thrissur 3284 kilos lighter, Smart Escaso Club, probably the first health club promoted by a qualified and experienced physiotherapist is opened its branch in Kochi. The Kochi outlet will offer state-of-the-art health and fitness training backed up with latest equipment in addition to value-added services like specialized fitness training for chronic patients and functional disabilities, nutrition advice, slimming therapy and hunger management among others.</p>
<p style="text-align: justify;">Since 2000, the founder of Smart Escaso Club, Dr. Grinto Davy Chirakekkaren (PT), was a practicing physiotherapist at leading hospitals in Thrissur before he founded Smart Healthcare Centre in 2005. Being a physiotherapist, he always aimed at treating functional disabilities of a person without any medications as he had been trained. It was then he realised that most of the functional disabilities such as back pain, knee pain, heel pain, postural problems, etc are, to a large extent, attributed to obesity. After many years of research and homework, in 2009, Smart Healthcare diversified into smart physiotherapy and smart escaso club. Escaso, meaning slim in Spanish.</p>
<p style="text-align: justify;">At Smart Escaso Club, we target fat reduction after a complete body composition analysis according to WHO standards and we do this without any medications, starvation or strenuous exercises,&#8221; explains Dr. Chirakkekkaran.</p>
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		<item>
		<title>Balovitta Ayurvedic Energy Capsules &#8211; Traditional Formula Propounded</title>
		<link>http://www.tradekerala.com/balovitta-ayurvedic-energy-capsules-traditional-formula-propounded/</link>
		<comments>http://www.tradekerala.com/balovitta-ayurvedic-energy-capsules-traditional-formula-propounded/#comments</comments>
		<pubDate>Fri, 18 May 2012 05:20:03 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4474</guid>
		<description><![CDATA[Physical stress, mental tension, chronic diseases, irregular food habits, alcohol and tobacco consumption, medication etc.,&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">Physical stress, mental tension, chronic diseases, irregular food habits, alcohol and tobacco consumption, medication etc., can lead to various health-related problems such as Erectile Dysfunction (ED), Premature Ejaculation, Oligospermia, Loss of Libido and Frigidity in men and women. <strong>Balovitta Ayurvedic Energy Capsule</strong> with its healing properties helps in delivering some of the greatest gifts of nature &#8211; a healthy sexual life, radiant beauty and a long life; has been listening to the need and desires of couples and has been able to lift their spirits, by helping them achieve mental and physical satisfaction, improving their confidence levels and alleviating their performance related anxieties.</p>
<p style="text-align: justify;">Balovitta is the chief product marketed by <strong>Urjah Biosciences</strong> follows the traditional formula propounded by Maharishis of yore, in the Indian traditional medical thesis &#8211; &#8216;Charaka Samhitha&#8217; and is developed by highly experienced Ayurvedic practitioners and doctors. Balovitta has higher potency than other drugs of the same nature, as it contains extracts of 12 essential Ayurvedic herbs including original Kashmir saffron sourced from the Grovers, Amukkaram, Naykurna, Musli Moringa, Njerinjil and Satavari. Manufactured in a GMP and ISO certified facility, Balovitta Ayurvedic Energy Capsules is available in packs of 30&#8242;s, 60&#8242;s and 90&#8242;s at all major medical and Ayurvedic stores across Kerala.</p>
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		<item>
		<title>Biorhythm Wellness &amp; Spa &#8211; Largest full-fledeged Wellness Spa in Kerala</title>
		<link>http://www.tradekerala.com/biorhythm-wellness-spa-largest-full-fledeged-wellness-spa-in-kerala/</link>
		<comments>http://www.tradekerala.com/biorhythm-wellness-spa-largest-full-fledeged-wellness-spa-in-kerala/#comments</comments>
		<pubDate>Fri, 18 May 2012 05:11:31 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4471</guid>
		<description><![CDATA[Biorhythm Wellness &#38; Spa, the reputed name is the health and fitness segment, opens its&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong>Biorhythm Wellness &amp; Spa</strong>, the reputed name is the health and fitness segment, opens its second branch at Vazhakkala in Kakkanad on Thursday, 3rd may 2012. It is envisagedas the largest and full-fledeged wellness spa in Kerala which sprawls on 21,000 sq ft in four floors. Sri.Tony Chammany, Hon.Mayor of Kochi inaugurated Festa, the premium lifestyle restaurant in Biorhythm. Smt.B.Bhadra, Hon.Deputy Mayor of Kochi, inaugurated the ladies section. The gents section inaugurated by Sri.HIBI Eden MLA and &#8216;Swasthya&#8217;, the special health care devision in Biorhythm, inaugurated by Sri.P.L.Mohammedali, Res.Chairperson of Thrikakkara Muncipality.</p>
<p style="text-align: justify;">&#8216;Swasthya&#8217;, the unique section that&#8217;s been set up to take care of exercises and treatments that are to be taken according to the physical conditions of patients, pain relief, ortho-care and exercises suitable for pregnant women, is the most attractive factor at Biorhythm.</p>
<p style="text-align: justify;">Pink &amp; purple, an exclusive boutique for women and FESTA, an exceptional restaurant are Biorhythm&#8217;s other attractions. Biorhythm&#8217;s fitness programs include weight management programs(weight loss &amp; weight gain), general fitness, sports performance enhancement program, special populations program(diabetes and hypertension control program/cardiac rehab/physiotherapy), stress management, group fitness programs such as aerobics, set-up, yoga and meditation.</p>
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		<item>
		<title>Vasan Dental Care &#8211; Brings more smiles to Kerala</title>
		<link>http://www.tradekerala.com/vasan-dental-care-brings-more-smiles-to-kerala/</link>
		<comments>http://www.tradekerala.com/vasan-dental-care-brings-more-smiles-to-kerala/#comments</comments>
		<pubDate>Fri, 18 May 2012 05:05:06 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4468</guid>
		<description><![CDATA[Vasan Dental Care, a part of the Vasan Healthcare Group have launched their new Dental&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><strong>Vasan Dental Care</strong>, a part of the Vasan Healthcare Group have launched their new Dental Care Centres at Kannur, Kottayam and Thiruvananthapuram on May 7th,11th and 16th, 2012, respectively. With this, Vasan Dental Care will have a total 6 centres in Kerala besides Cochin, Calicut and Thrissur. All the centres will be equipped with state-of-theart infrastructure and technology and will have the best of the doctors on board.</p>
<p style="text-align: justify;">Vasan Dental Care, a part of the Vasan Healthcare Group, is a chain of Corporate Dental Hospitals, in an endeavour to spread beautiful smiles across the Nation. These hospitals are equipped with the latest in technology and International standards of Infrastructure. Patients across Kerala will now have all their Dental Care needs taken care of under one roof, at the same time. From a child&#8217;s first dental appointment to the needs of senior citizens, Vasan Dental Care offers treatments for all agegroups. The comprehensive range of treatments offered by the hospitals include, Specialists for all Specialities, Laser Dentistry, Invisible Orthodontics, Implants, Smile Designing &amp; Aesthetic Care, Tooth Whitening, Child Dentistry &amp; Preventive Care, Advanced Gum Care and Senior Citizen Care. In its effort to create a whole new world of dentistry in India, Vasan Dental Care is constantly updating its dental technology to be at par with some of the best Dental Hospitals in the world. The dental hospitals boast of Zero-microbe sterilization, Advanced Laser dentistry, Digital X-ray technology and OPG, US FDA approved equipments.</p>
<p style="text-align: justify;">All Vasan Dental Care hospitals have adopted world-class autoclave sterilization technology that fulfils the most stringent safety standards laid down by international healthcare organizations, to bring in standards in dentistry like never before. All Vasan Dental Care hospitals are equipped with modern Orthopantomogram (OPG) technology that gives the dentist a complete two-dimensional x-ray of the patient&#8217;s upper and lower jaw within the span of a minute. The system also significantly reduces harmful radiation doses.</p>
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		<item>
		<title>Dr. Deepak John Mathew Advanced Photography Workshop</title>
		<link>http://www.tradekerala.com/dr-deepak-john-mathew-advanced-photography-workshop/</link>
		<comments>http://www.tradekerala.com/dr-deepak-john-mathew-advanced-photography-workshop/#comments</comments>
		<pubDate>Fri, 18 May 2012 00:18:43 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Kerala Events]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4462</guid>
		<description><![CDATA[A wonderful opportunity for aspiring professional photographers and advanced amateurs to interact and learn from&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://www.tradekerala.com/wp-content/uploads/2012/05/John-Mathew.jpg" class="lightbox" rel="gallery-4462"><img class="alignleft  wp-image-4466" title="John Mathew" src="http://www.tradekerala.com/wp-content/uploads/2012/05/John-Mathew.jpg" alt="" width="100" height="150" /></a>A wonderful opportunity for aspiring professional photographers and advanced amateurs to interact and learn from one of the most renowned and award winning photographers of India-Dr. Deepak John Mathew at the Shanthivanam eco- campus, North Parur in Kochi on 28th May 2012.</p>
<p style="text-align: justify;">Listen to The Master share his knowledge,  get a chance to see some of his selected works, know the story behind each image and interact openly.</p>
<p style="text-align: justify;">Besides being an award winning photographer ,he is a much sought after academician who has started an MFA programme in photography and an International Postgraduate Certificate Program in photography at the prestigious NID , Ahmedabad in collaboration with The University for Creative Arts, Farnham, UK.<span id="more-4462"></span></p>
<p style="text-align: justify;">The workshop could include :<strong><br />
</strong></p>
<ul>
<li><strong> </strong>A lecture on technology and trends,fine Arts Photography,Commercial Photography etc.</li>
<li>An outdoor shoot at  Shanthivanam eco-campus.</li>
<li>An interactive session with Dr. Deepak John Mathew.</li>
<li>Registration-On a first come first serve basis (Limited seats available).</li>
</ul>
<p style="text-align: justify;">Contact: shanthivanamecocampus@gmail.com/9495763241</p>
<p style="text-align: justify;">So, all you aspiring photographers hurry up and register before 23-05-2012 to confirm your seats.<br />

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		<title>Harley-Davidson to go full throttle for Kochi</title>
		<link>http://www.tradekerala.com/harley-davidson-to-go-full-throttle-for-kochi/</link>
		<comments>http://www.tradekerala.com/harley-davidson-to-go-full-throttle-for-kochi/#comments</comments>
		<pubDate>Wed, 16 May 2012 22:43:00 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4420</guid>
		<description><![CDATA[It&#8217;s the widest thing on two wheels but its porky shape belies the way it&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://www.tradekerala.com/wp-content/uploads/2012/05/Harley-Davidson.jpg" class="lightbox" rel="gallery-4420"><img class="alignleft size-full wp-image-4421" title="Harley-Davidson" src="http://www.tradekerala.com/wp-content/uploads/2012/05/Harley-Davidson.jpg" alt="" width="200" height="200" /></a>It&#8217;s the widest thing on two wheels but its porky shape belies the way it can turn a bend at six-speed transmission. Come August, the iconic Harley-Davidson is opening a showroom in Kochi and our normally staid thoroughfares will be treated to bikers &#8211; in fingerless gloves, bandannas and tasseled leather &#8211; burning the asphalt.In a few months, Kochi will see bikers thundering down the streets on Harley-Davidson bikes, burning the asphalt in their leather jackets, boots and bandannas. Harley-Davidson, the iconic American marque among two-wheeled brands, is opening a showroom in Kochi come August this year.</p>
<p style="text-align: justify;">&#8220;We will have an 18,000-sq ft showroom at Maradu on the Vyttila-Aroor bypass road,&#8221; revealed Mitesh K Patel, director of KP Cars Pvt Ltd, which also owns the Audi dealership in Kochi. Apart from the bikes, the showroom will also feature apparel and bike accessories riding on the Harley-Davidson brand.</p>
<p style="text-align: justify;">&#8220;Unlike other Harley dealerships in the country, ours will have sales, service and spares under a single roof featuring a wide range of merchandise. Lifestyle merchandise like branded apparel, eyewear, key chains, mugs and wallets will be available here. We will also have the Screamin&#8217; Eagle brand of original Harley-Davidson performance products in the showroom,&#8221; Patel said.</p>
<p style="text-align: justify;">Harley-Davidson offers 15 of its models in the country ranging from Superlow which comes at a price tag of Rs 5.6 lakh to the Ultra Classic Electra Glide which costs Rs 34.5 lakh. &#8220;We will have models priced up to Rs 25 lakh in our Kochi showroom,&#8221; Patel said. The best known brand among superbikes, Harley-Davidson currently has seven dealerships in India &#8211; Chandigarh, New Delhi, Mumbai, Ahmedabad, Bangalore, Hyderabad and Chennai &#8211; which sell bike parts and accessories showcasing the Harley-Davidson brand. Approximately, 6% of Milwaukee, Winsconsin-based Harley- Davidson Inc&#8217;s worldwide revenues are derived from accessory sales. &#8220;Our eighth showroom is coming up in Kolkata soon. Kochi will be our ninth,&#8221; said Sanjay Tripathi, director of marketing with Harley Davidson India. &#8220;Since July 2010, when we started our India operations, we have sold more than 1,000 Harleys in the country,&#8221; Tripathy said.</p>
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		<title>Bekal aims to be an international tourist destination by 2015</title>
		<link>http://www.tradekerala.com/bekal-aims-to-be-an-international-tourist-destination-by-2015/</link>
		<comments>http://www.tradekerala.com/bekal-aims-to-be-an-international-tourist-destination-by-2015/#comments</comments>
		<pubDate>Wed, 16 May 2012 15:59:01 +0000</pubDate>
		<dc:creator>transuser</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://www.tradekerala.com/?p=4415</guid>
		<description><![CDATA[Bekal and its famed 17th century fort are ready to emerge from the periphery of&#8230;]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;"><a href="http://www.tradekerala.com/wp-content/uploads/2012/05/Bekal-Fort.jpg" class="lightbox" rel="gallery-4415"><img class="alignleft size-full wp-image-4417" title="Bekal-Fort" src="http://www.tradekerala.com/wp-content/uploads/2012/05/Bekal-Fort.jpg" alt="" width="350" height="230" /></a>Bekal and its famed 17th century fort are ready to emerge from the periphery of Kerala’s tourism map to take the centre stage as infrastructure projects worth crores of rupees designed to make it India’s first sustainable and planned beach destination get off the ground. Chief Minister Shri Oommen Chandy will inaugurate an intensive ‘Know Bekal’ promotional campaign on May 10 in Bekal to showcase this pristine destination and its many attractions, both nationally and internationally.</p>
<p style="text-align: justify;">Interacting with the media here today, Tourism Minister, Shri A P Anil Kumar said, “The Bekal Resorts Development Corporation Ltd. (BRDC) is beginning a phase of accelerated development and promotion to make this small coastal town in Kasaragod District an international holiday hotspot over the next three years. The target is to nearly double annual tourist inflows to Bekal from the current 3.2 lakhs to 6 lakhs by 2015”.<span id="more-4415"></span></p>
<p style="text-align: justify;">The campaign will kick-off in Bekal with a familiarisation (FAM) tour for travel professionals and stakeholder sessions to discuss tourism strategies from May 10 to 12. This will be followed by a series of road shows, open theatres and light and sound displays, in addition to setting up of information kiosks at major destinations and airports, and representing Bekal tourism in international trade fairs.</p>
<p style="text-align: justify;">“The aim of the ‘Know Bekal’ programme is to showcase the rapid transformation taking place in and around the town, including construction of luxury resorts, improvements in transport infrastructure, revamp of beach amenities and backwater tour facilities and the introduction of new adventure, culture and eco-tourism activities”, he added.</p>
<p style="text-align: justify;">BRDC, the authority tasked with the implementation of the Bekal Tourism Project, has acquired and developed more than 230 acres of land for setting up resorts. Bekal will soon boast up to six five-star luxury resorts. Two of them have been commissioned and four are currently under development.</p>
<p style="text-align: justify;">Another flagship programme is an airstrip, with a proposed investment of Rs.100 crore, which will greatly improve accessibility to Bekal. Cochin International Airport Limited (CIAL) has been tasked with carrying out a techno-economic feasibility study for the airstrip.</p>
<p style="text-align: justify;">Mahesh I C, Managing Director, BRDC said, “Creating transport infrastructure is a key priority for tourism development in the area. Discussions are on with the central government to revamp the existing railway station and we also plan to connect Bekal to other tourist destinations in Kerala through the proposed sea plane service.”</p>
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